Posts by Prebuilt Sites Team

EDITOR’S NOTE: If you have an older site that hasn’t been updated in a long time or has been offline in a few years chances are the SEO is not in line with modern SERPs. Follow this checklist by Yoast to see where your website could use some improvements. If your website has been offline…

EDITOR’S NOTE: Do you feel like you’re doing everything right but still aren’t seeing any improvement in SEO? This article by Cognitive SEO is for you! SEO is very complex and requires a lot of patience. If your website is newer, you could just need to wait a little bit to really understand your audience,…

EDITOR’S NOTE: When it comes to ranking for SEO, you’ve probably heard that long-tail keywords are easier to rank for and convert better. But is this true? It can be! We definitely recommend including long-tail keywords into your SEO strategy. But what even are long tail keywords? Long-tail keywords are search queries that get a…

EDITOR’S NOTE: Keyword competitive analysis is the process of finding relevant and valuable keywords that your competitors rank for, but you don’t. If your competitors are targeting relevant keywords and getting traffic from them, then they’re likely highly relevant to your business, too. There are a few steps to completing your keyword competitive analysis. First…

EDITOR’S NOTE: One factor that you want to look at when choosing keywords is competition. While higher competition keywords get more traffic, it’s more difficult to rank in those spots especially if you’re a newer site. Targeting low competition keywords, or keywords that you can rank for with little effort, will allow you to get…

EDITOR’S NOTE: If you don’t have time for well-defined SEO strategies, it’s important to follow some SEO best practices at the bare minimum. When it comes to setting up your website, you want to make sure that it is mobile-friendly, secure, easy to navigate, and has good site speed. When creating your content, complete keyword…

EDITOR’S NOTE: Backlinko analyzed 3.6 billion articles to learn more about evergreen content. Specifically, they checked a number of different factors, including content formats and promotional channels, that may lead to a higher chance of publishing evergreen content. Their findings helped us better understand why certain content continues to get shares and links over time.…

EDITOR’S NOTE: Creating good content is essential in driving traffic and conversions to your website, but it’s not as easy as slapping words on a page. Good content contains a successful SEO strategy full of well-researched topics and keywords, targets a specific audience, and is unique from the competition. Good keyword research helps you discover…

EDITOR’S NOTE: Google Analytics is the most valuable tool for website analytics. It collects data on your users, which will help you understand how people are interacting with your site, what they’re searching for, and whether or not their questions are being answered from your content. SEM Rush breaks down 35 insights from Google Analytics…

EDITOR’S NOTE: Backlinko analyzed 1801 Google user behavior sessions to learn more about how people interact with modern Google SERPs. Specifically, they checked how many people click on ads vs organic result, the percentage of clicks that go to local, video and Google Shopping, average search session length, number of users that make it to…