website design

How To Make Your Website Design Stand Out From The Rest

EDITOR’S NOTE: Website design is one of the driving factors in getting users to trust your website. Here are some things to keep in mind when creating or redesigning your website so you can draw readers in and gain their trust. Keep your design clean and engaging. Keep the layout simple and easy to navigate.…

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write for seo

13 Tips From A Decade Of Writing SEO Content

EDITOR’S NOTE: Cognitive SEO has been a leader or writing SEO friendly content for 10 years. In this article they share the mistakes they made and everything they learned about SEO along the way. First and foremost, focus on writing quality content consistently. Write content that answers your readers questions and solves their problems. Come…

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topic clusters

What Topic Clusters Are And How They Improve Your SEO

EDITOR’S NOTE: Topic clusters are an SEO weapon that are highly underrated! It’s a great way to structure your content (especially if you have a newer site) in order to get higher domain authority. It starts with a pillar page. For example, if your company offers resume templates and writing services, your pillar page may…

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accessible content

How To Write Accessible Content With Yoast

EDITOR’S NOTE: Making sure that your website’s content is accessible is extremely important. Not only is it actually legally required by the ADA, it gives everyone (including those that are visually or hearing impaired) the chance to read your article. But how do you make sure that your content is accessible? Yoast SEO has a…

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social media for keyword research

How To Do Keyword Research On Social Media Platforms

EDITOR’S NOTE: Social media is pretty under the radar as far as keyword research goes, but it’s a great way to find keywords that will not only rank on Google, but that your audience will love too. Social media gathers information such as what we like, the places we go, and what type of content…

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transparent digital marketing

11 Trends In Content Marketing That Influence Your SEO

EDITOR’S NOTE: SEO and content marketing go hand in hand. A good marketing strategy MUST include both. But which content marketing trends influence SEO? First and foremost, it’s most important to keep the user intent in mind. Write using natural language, recognize the user intent behind their search queries, and optimize content so that it…

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google trends

7 Ways To Use Google Trends For Keyword Research

EDITOR’S NOTE: When planning out your content calendar, you want to make sure you’re looking at keyword opportunities and comparing them to Google Trends. Keyword research can give you a great idea of what to post, while Google Trends can tell you more about when to post it, or if it’s even worth still posting…

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go daddy

BREAKING: Go Daddy Hack Effects 1.2 Million Ecommerce Stores Just Before The Biggest Sales Day of The Year

Just mere days before Black Friday, 1.2 million Go Daddy website owners received an email that their worst nightmare had come true: their WordPress website’s security had been hacked. This security breach affected multiple ecommerce stores right before the biggest sales day of the year. Brands include tsoHost, Media Temple, 123Reg, Domain Factory, Heart Internet,…

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search engine indexing and crawling

Google Indexing: What Is It And Why Is It Important For Your Site?

EDITOR’S NOTE: Indexing is an extremely important part of how search engines like Google work. It’s the process of putting your crawled pages into Google’s database. Without indexing, your site can’t appear in search results. There are 3 pieces of the puzzle when it comes to showing up in search: crawling, indexing, and ranking. Crawlers…

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seo metrics worth tracking

SEO Analysis From 11.8 Million Google Search Results

EDITOR’S NOTE: Backlinko analyzed 11.8 million Google search results to learn which factors correlate with first page search engine results. Specifically, they checked a number of different factors on Ahrefs such as content, backlinks, and page speed. Their findings helped us better understand what factors are most important when trying to rank in those top…

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