indexed by google

Reasons Why Your Pages May Not Be Getting Indexed By Google

EDITOR’S NOTE: To get your website to rank on Google, it first has to be indexed by Google. This post by Moz addresses some of the most common indexing issues and how to troubleshoot them. These typically include error messages like your site has been crawled or discovered but not yet indexed. The way you…

Read More
the 7 elements of a good website

The 7 Elements Of A Good Website

EDITOR’S NOTE: While a lot of SEO depends on your individual site, there are a few elements that can help your website be considered a “good site”, and receive better search results. Your website needs to be technically sound. It needs be able to be crawled by search engines, be mobile-friendly, and secure. You also…

Read More
seo or ppc

SEO or PPC: When To Use Each

EDITOR’S NOTE: If you’re struggling to decide if you should use SEO or PPC for your business, this post is for you! Both have their pros and cons and are good for different situations. SEO takes time to build, but also does not require an upfront cost and has a higher staying power in the…

Read More
product pages

5 Ways To Optimize SEO On Your Product Pages

EDITOR’S NOTE: When creating your product pages, you want to make sure that you optimize for SEO as well as user experience. Because who is going to buy your products if they can’t find them in the first place?! All good product pages need to start with the basics: catchy and descriptive titles, unique descriptions,…

Read More
search intent

Search Intent And Its Importance in SEO

EDITOR’S NOTE: When looking for keyword opportunities, one thing you want to make sure you look out for is search intent. It will help you increase your chances of rankings and clicks, or convince people to buy your stuff. Search intent is the term used to describe the purpose of an online search. There are…

Read More
seo analytics

A Complete Breakdown of SEO Analytics

EDITOR’S NOTE: Reviewing your SEO analytics is the only way to know whether your SEO strategy is working or not. SEO analytics answer questions such as: What content do users engage with the most? What is the competition doing? How do we increase sales? There are a few different analytics accounts you’ll want to have…

Read More
blog content audit

A Breakdown Of The Four Types Of Keywords

EDITOR’S NOTE: When it comes to keyword intent, there are 4 types of keywords you should be aware of. Informational keywords are used for when searchers are looking for an answer to a specific question or for general information. Navigational keywords are used to target searchers intending to find a specific site or page. Commercial…

Read More
content maintenance

6 Tips To Creating A Good Content Maintenance Strategy

EDITOR’S NOTE: One important step that content creators often skip, is updating old content. You want to make sure that everything you’re recommending is still accurate. You don’t want someone showing up to a restaurant you recommended only to find that it closed two years ago, or go to buy an item that is no…

Read More
transparent digital marketing

Content Marketing Services That Your Business Needs

EDITOR’S NOTE: Whether you choose to do content marketing on your own or hire an agency (like us!) to take care of it for you, it’s important to know what services you will need. First, you’ll need to gather research on your audience’s interests as well as use keyword research tools to dive deep into…

Read More
audience driven brand

A Step By Step Guide To Social Media Marketing in 2021

EDITOR’S NOTE: Social media marketing is one of the most important pieces of getting your content seen. New to social media marketing? This 8 step guide by No Issue walks you through how to create an effective social media strategy. First, spend time getting to know your audience. Their likes, their dislikes, their problems. Which…

Read More