Posts by Prebuilt Sites Team

EDITOR’S NOTE: When you talk about pop-ups with others, the first thing you’ll probably hear is a long groan. Many people hate pop-ups, but what they don’t realize is how effective they can be when you do them well. Use pop-ups that help guide the user through a journey. Use pop-ups that are helpful and…

EDITOR’S NOTE: You’ve probably heard the term “first fold” thrown around before, but what does it mean? First fold came from the newspaper days. When companies realized that their readers were spending most of their time on the front page, they knew they had to put all of the most important information there. On your…

EDITOR’S NOTE: Landing pages are a page that you can create for your website that serves the purpose of encouraging visitors to take a specific action, such as subscribing to an email newsletter or purchasing a product. If using landing pages on your website isn’t part of your marketing strategy yet, they should be! As…

EDITOR’S NOTE: This blog post is an in-depth guide on interactive content. What interactive content is, the benefits of it, different types of interactive content, and how to produce it. It’s no secret that nowadays people’s attention spands are shorter than ever and we get bored more easily than we used to. Interactive content solves…

EDITOR’S NOTE: If you’ve never heard of rich snippets, they’re the “enriched” additions to the meta description that shows up with your blog post in search engine results such an customer reviews, star ratings, product price, etc. While rich snippets are not mandatory, they give your website that extra oomf that can drive more clicks,…

EDITOR’S NOTE: Do you ever find yourself just mindlessly maintaining your strategy or posting the same ole content on your site? I’ll be the first to admit that we’ve all been there! While you’re busy planning out your goals for the year, check out these 7 specific goals for your website from Layout that you…

EDITOR’S NOTE: Chances are your website contact page is one of the most visited pages on your site. Which makes sense, because that’s the first place your visitors will go to learn a little more about your business or get in touch. Too many businesses neglect their contact page! Be sure to follow these 11…

EDITOR’S NOTE: Reducing carbon emissions and increasing sustainability within your business is a trend that is not going away anytime soon, so it’s extremely important to make sure your following best sustainability practices when it comes to your business and website. When it comes to physical products, it’s easy to measure how much carbon is…

EDITOR’S NOTE: Utilizing interactive content can make a huge difference in your brand’s marketing and sales strategies as it increases audience engagement by letting them decide how the story unfolds. Roland is a Japanese manufacturer of electronic music instruments that was able to use interactive content to sell out a stalled product, their VAD306 electronic…

EDITOR’S NOTE: Website design is one of the most important factors in your business, as an ugly website can be one of the quickest ways to get visitors to never even read your content. A visually appealing website will get customers to keep scrolling, reading, and (hopefully) buying. All the top web designers have given…